Kevin explains the importance of your live streaming provider doing an internet speed test at your venue. This is a crucial part before you even think about producing a live stream. He shares his reasoning behind performing the test and what to look out for. https://youtu.be/exmyXz69bzk
Unless you’re a big brand, your paid live stream or social media event can get lost in the shuffle. Marketing your stream is an essential part of the growth of your audience and your business. I have been involved with live streams that were well promoted and had great viewership, as well as other streams [...]
You have your event set up and it is going to be great but there is a demographic that you are leaving out. The people who won’t be able to attend your event in-person. If they can’t be at your event in person, maybe you sure consider utilizing Facebook live streaming. To maximize your exposure [...]
With the rise of social media live streaming, you don't have to worry about how much bandwidth you need. Bandwidth is, in a nutshell, all the data (audio and video) you will use to live stream. Platforms like Facebook, Periscope/Twitter and YouTube give you unlimited bandwidth, but you give up some freedoms to reap that reward. [...]
